Telesoft Branding

Telesoft Branding A bold new identity reflecting the global stage that they operate on The challenge Telesoft Technologies is an industry-leading cyber security company built and run by experts in their field. But until recently their brand identity did not fully reflect this. Share this case study That Media Thing’s extensive history in the technology […]

3 staples and a whole lot of love

Share this post At That Media Thing, we are in the business of telling our client’s stories and connecting them to their audience. Shining a light on the fantastic things that our clients do makes it all the more impressive when a company makes us stand up and take notice of how they market themselves… […]

Identifying brand authenticity and understanding its importance

Share this post Remember the phrase “fake it until you make it?” These days, it’s considered bad advice. In fact, 91% of consumers value honesty in companies they buy their products and services from.  A true, authentic brand needs content that resonates with its values. It also needs to be transparent with its policies and […]