TMT is a Bath Life Awards finalist!

Share this post That Media Thing is delighted to announce that it has been shortlisted for the Business Services award at the 2023 Bath Life Awards. This recognition comes off the back of our strongest operating year to date, and solidifies the direction the company has taken since the pandemic. The phenomenal growth we have […]

Paid Media Manager

B2B PPC Manager

Share this post Deadline: 21st January 2024 | Salary: £40k to £50k (depending on experience) plus bonus That Media Thing has a vacancy for an experienced Paid Media Manager to work with our Demand Gen Services team to help provide exceptional paid media services to our clients. Founded on decades of digital media publishing experience, […]

Specialist subject journalists

Specialist Subject Journalist

Share this post We’re always on the lookout for talented writers to join our Creative Collective. Good quality, relevant content is at the heart of That Media Thing’s success in its clients’ interests. And never more so than the humble words used to convey expert authority and honest passion in whatever subject we need to […]

How to win at LinkedIn Marketing – or get better results for less money!

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Share this post LinkedIn is undoubtedly one of the most powerful B2B marketing platforms in your digital arsenal. But it is also the most expensive. Are your current results worth the investment? What if you could do better AND spend less money doing so? What if you could: Reach audiences with a greater propensity for […]

There’s an easy way to understand what your customers want

Share this post It’s a wonderful moment when your content marketing campaign starts to take off with an apparent life of its own. You have passed the point of (hopefully) no return when your target audience trusts and rates your content so much that they start sharing what you have to say amongst their influential […]

The 4 things that will ensure your content marketing strategy works

Share this post The best journalists know what readers want to read before they write it, but even they shouldn’t create their content in a vacuum. The same is true for your content marketing strategy. I’m sure you don’t believe that when the greatest journalists that ever lived put pen to paper, they only ever […]

3 staples and a whole lot of love

3 Staples Header

Share this post At That Media Thing, we are in the business of telling our client’s stories and connecting them to their audience. Shining a light on the fantastic things that our clients do makes it all the more impressive when a company makes us stand up and take notice of how they market themselves… […]

Why your social media channels should have personality

Social Media Personality header

Share this post Before the days of Facebook, the potential for the Internet to nurture a conversation was seeded with services such as MySpace, Bebo and even CIX forums. The day Facebook came on the scene most companies jumped on board with the basic premise for a social media servicing strategy that you could create […]

Don’t be a robot – how to create engaging content that has a purpose

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Share this post If there’s one thing I can’t stand in content publishing today, it’s robotic writers driven by robotic editors beholden to robotic publishers and senior managers. However, add a dash of good ol’ fashioned analogue thinking to your audience data sets and you could create a powerful, uniquely informed and potentially unbeatable engagement […]

Driving influence needs engaging content

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Share this post Influencer Marketing has been rapidly trending as a marketing term since 2016, and shows no sign of slowing down. Indeed, the Google trends graph for “influencer marketing” starts as a near perfect hockey stick, and doesn’t seem to be dropping off too fast either! Influencer marketing has been with us for at […]