27th August 2015
So inspiration has struck and you have written a killer blog, taken a stunning photo, created an amazing infographic or have come up with a really witty tweet. You want to share it with the world, but wait don’t hit send just yet. It’s all very well releasing it out into the world, but will anyone see it? It’s all about social media timing.
We all have so much information thrown at us these days that it is hard to spot the wheat that interests us from the chaff that doesn’t.
With this in mind marketing firm TrackMaven conducted a survey to see when the best time is to post on all of our favourite social networks, send emails and post that epic blog you wrote!
“don’t hit ‘post’ just yet”
The results make for very interesting reading as you would imagine. The best time to send an email is on a Thursday afternoon, which when you think about it makes a lot of sense. It’s not the hellish Monday morning, nor the laid back Friday afternoon. Speaking from personal experience I do find that Thursdays are, for reasons I have yet to fathom, a productive time for me. Clearly the same is true for a lot of other people too.
Posting to Facebook, on the other hand, is best done on a Sunday between 12 and 1. Maybe these people are browsing the world’s most popular network as they wait for their Sunday roast to cook?
Instagramers like their content on a Monday, who’d have thought? It’s amazing what you find out when you ask a few questions, I for one wouldn’t have predicted that!
So before you hit send and release your creation out into the world, have a think about not just about what you have written but also the day and time you are sending it. After all if you’ve spent time on something you don’t want it to disappear.
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